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A behind-the-scenes look at a new film about artificial intelligence by the creators of Chef’s Table. Anyone who has watched a lot of science fiction knows it’s never a good idea to get on AI’s bad side. Get snarky with Siri and Alexa, and future artificial intelligence might just make an example of you during the robot apocalypse.
The collective behind Argentina-based Playful Studios collaborates on a wide range of creative campaigns for clients all over the world.
Aptly named, What You May Find, the FITC titles offer a dark and referential vision of a future in which technology and innovation are used to manipulate and homogenize humanity. Erin Sarofsky, who founded her design-driven production company in 2009, says her team was honored when FITC founder, Shawn Pucknell, asked them to create the titles.