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Tendril had not yet worked with Hublot when the Swiss luxury watchmaker got in touch about creating a launch film for its Big Bang Integral Tourbillon Full Sapphire limited series watch. Known for expertly blending elegance and engineering, Hublot had seen Tendril’s work and thought the Toronto, Canada-based studio was the right choice for visualizing the watch, which was 10 years in the making and has a case and bracelet made entirely from sapphire.
Mick Jagger, David Bowie, Bob Dylan, Ray Charles—and so many others—had exceptionally talented backup singers who helped make them famous, though those singers are much less well known. In truth, the same thing could probably be said for most artistic genres and, fortunately, there are events that help recognize some of those unsung folks, like the British Academy Television Craft Awards.
When Huawei approached the WPP Team Huawei agency about creating a promotional short showcasing some of the ways in which technology improves quality of life, they tapped Warsaw-based design and animation studio Ars Thanea to be the creative production lead on the project.