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COVID-19 forced the world into lockdown last year, and that changed the way people work. Handshakes are out, facemasks are in, and many in-person meetings have been replaced by Zoom conferences. Even as some head back into the office, Zoom’s gridwork of postage-stamp-sized avatars of friends and colleagues remains a big part of a lot of people’s workdays.
Belgian-based Studio Plankton’s team of 3D artists and animators are skilled at telling brand stories of all sorts. One of their many clients is Ressence, a modern watchmaking start-up that has relied on the studio to transform highly technical specifications into meticulously detailed visuals with clear messaging and contemporary branding since 2015.
Aptly named, What You May Find, the FITC titles offer a dark and referential vision of a future in which technology and innovation are used to manipulate and homogenize humanity. Erin Sarofsky, who founded her design-driven production company in 2009, says her team was honored when FITC founder, Shawn Pucknell, asked them to create the titles.