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Flashy motion graphics pieces are the perfect way to go for some projects. But sometimes there has to be more to the visual story. That was the case recently when Bloomberg asked The Mill to create a 30-second spot for Interactive Brokers, a brokerage firm that serves customers all over the world.
French director and motion designer Slimane Aniss always wanted to create an animated series and two years ago he got his chance.
COVID-19 forced the world into lockdown last year, and that changed the way people work. Handshakes are out, facemasks are in, and many in-person meetings have been replaced by Zoom conferences. Even as some head back into the office, Zoom’s gridwork of postage-stamp-sized avatars of friends and colleagues remains a big part of a lot of people’s workdays.